WORLD

It's time to retire 'rare earths'

The term is antiquated, misleading, and drives a counter-productive hype cycle

The lanthanide series

The lanthanide series | Credits: Shutterstock

No commodity gets as many column inches proportionate to its economic importance as rare earths. The total global rare earth market is worth some $4 billion. In comparison, how often do you read in a newspaper...

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